Is Social Media Worth It for Small Businesses?

The Small Business Owner’s Dilemma Owning a business is hard work. On any given day, you’re being pulled in a million different directions, you’re exhausted after staying up way later than humans should, and you’re strapped for cash. For many, running your own business can feel like raising children. It can mean great sacrifice and unbelievable stress on your mind …

Troy FrinkIs Social Media Worth It for Small Businesses?

How to Manage Your Business’s Reputation Online

As a business owner, having a sterling reputation is probably of the utmost importance to you. Not only is it your personal reputation on the line for running a successful business, but your bottom line is at stake, too. With the growth of the Internet came the growth of mobile search, local listings, online product and service reviews, and a …

Heather PhysiocHow to Manage Your Business’s Reputation Online

Google+ Still Sucks: 4 Things Still Wrong with Google Plus

So I called a doctor’s office to make an appointment. They were missing a form. They asked me if I had a fax machine. I said, “No, but I will gladly scan and e-mail the form to you.” They said no. Really? Because it’s 2012 and most humans don’t own fax machines. And I personally don’t/can’t/won’t fax because it’s archaic. (No, …

Heather PhysiocGoogle+ Still Sucks: 4 Things Still Wrong with Google Plus

My Top 5 MozCon 2011 Sessions (Seattle, WA)

Well MozCon 2011 in Seattle, WA was excellent! The new knowledge was plentiful, the planning was primo, and the food was incredible – tons of vegetarian options and lots of snack times! Frequent breaks were necessary to refresh our brains every few hours so we could cram more giant piles of information in. Aside from a major wireless internet issue …

Heather PhysiocMy Top 5 MozCon 2011 Sessions (Seattle, WA)